My Girl
Brand Identity & Content Creation
My Girl is a seasonal woman's conference from Church of All Nations that was created to inspire and encourage women and girls ages 15 and up. In addition to designing their logo, I also developed the brand voice and created the content for the conferences and social media.
Content creation is key to visually communicating your message on Instagram. My Girl contracted the amazing Al Zmeiski for the photos, and I was given free reign to play with these images and use a collage technique to give these series of posts a "scrap-book" feel.
